 |
|
Questions to guide your writing*
-
Who is my audience?
-
What is my objective?
-
What are the objectives and needs of my audience?
-
How can I best express my objective in relationship to my audience's objectives and needs?
-
What specific benefits can I offer to my audience and how can I best express them?
-
What opening sentence and paragraph will grab the attention of my audience in a positive manner and invite them to read further?
-
How can I maintain and heighten the interest and desire of the reader throughout the letter?
-
What evidence can I present of my value to my audience?
-
If a resume is enclosed with the letter, how can I best make the letter advertise the resume?
-
What closing sentence or paragraph will best assure the reader of my capabilities and persuade him or her to contact me for further information?
-
Is the letter my best professional effort?
-
Have I spent sufficient time drafting, revising, and proofreading the letter?
*From Ronald L. Kraunich, William J. Bauis. High Impact Resumes & Letters. Virginia Beach, VA: Impact Publications, 1982.
